Understanding the challenge, we immersed ourselves in the client’s brand to enable us to design a solution that would engage their subscribers. We designed the campaign and created a straightforward implementation plan that allowed us to mobilise quickly, recruiting and training a dedicated team, reviewing live calls and operating a fully optimised campaign.

The campaign is led by an Operations Manager, supported by  Team Leaders and operates with agents working two-shifts to cover the hours when the client’s customers are most active.

The team has the client hand-picked with agents who have an interest in the client’s industry, making them the ideal people to be speaking to their subscribers.