When DAZN approached us to support them in retaining their customers in the UK and US, we were thrilled to collaborate. They wanted to enhance customer experience, engagement, and conversion rates across their UK & US customer base. DAZN’s requirements aligned perfectly with our capabilities, and we were eager to demonstrate our passion for customers, sports, and innovative thinking. DAZN proposed a “Risk & Reward” model, where we could lose out if we underachieved or earn more if we overperformed. We were happy to embrace this approach, confident in our ability to deliver.

Understanding the challenge, we immersed ourselves in DAZN’s brand to design a solution that reflected their subscribers’ needs. We focused on retaining customers through webchat and inbound calls, creating a straightforward implementation plan that allowed us to mobilise quickly. We recruited and trained a dedicated team, went live after training, reviewed live calls, and operated a fully optimised campaign within 15 weeks. By immersing ourselves in DAZN’s brand and recruiting a team with a strong interest in their offering, we became an extension of their brand. Our experience and infrastructure enabled us to activate quickly without costly investments from either party.